Influencer marketing isn’t just finding the largest following. It’s understanding influencer and brand synergy and the relative value of global superstars and micro influencers. It’s recognising that influencers need to be content co-creators, not just the face of a campaign. Polhem works with people who move the needle every day – from the biggest global names to the local SoMe influencer. Clever, impactful influencer marketing and management, delivered as part of a properly integrated communications campaign.
Polhem ensures success by combining follower demographic research with personal knowledge of all relevant market influencers - guaranteeing the selected campaign influencers feel authentic and inspiring.